Werner Kruck Blog

“Success is far more than just hitting the mark. It’s having the insight and courage to look beyond the goal post, deviate from the norm, and harness data and technology to explore new ground.” – Werner Kruck

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Embracing Innovation as Water Heaters Get Smarter

Embracing Innovation as Water Heaters Get Smarter

Steve Jobs, with his wire-rimmed glasses and black turtleneck, became almost as iconic as his Apple logo. He was the epitome of an innovator. But not all innovators–or innovations–are embraced, at least initially. In fact, some innovations may cause even those at the forefront of an industry to respond with an unequivocal “no thank you.” […]

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Mobile Insurance Technology on the Customer Service Frontline

Mobile Insurance Technology on the Customer Service Frontline

For many years, customer service representatives and automated answering systems have been the consumer’s first point of contact when calling their insurance companies. Nowadays, most companies have developed mobile technology that puts many of their services at the tip of the user’s finger. In general, mobile apps for car insurance companies allow you to perform […]

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Drones in Disaster Response

Drones in Disaster Response

Could it be just a matter of time before drones become first responders in disaster situations? They’re quick, cost-effective, and programmable. A drone, or better, an unmanned aerial vehicle (UAV), does not operate like a remote-controlled helicopter. They are much more than toys: UAVs are sophisticated flying machines with applications we’ve only begun to explore […]

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